Associate Creative Director (Copy)

About the role

Antenna’s Creative Team thrives on a culture of wonder, blending expertise, strategic insight, and a passion for impactful branding and craft. Aware and driven by curiosity and a relentless pursuit of excellence, we create meaningful change by transforming challenges into opportunities for brilliance. Our work delivers thoughtful, compelling outputs that push boundaries, spark innovation, and create consequential impact.

As an Associate Creative Director (Copy) at Antenna, your work will not just lead projects—it will shape the creative culture, redefine industry standards, and craft narratives that make a lasting impact for brands conscious of sustainability and their legacy.

Activities and Responsibility

Lead mentor & grow- 15%

• Inspire a culture of creativity, innovation, and wonder. Foster an environment where bold, transformative ideas thrive and team members are empowered to reach their potential.
• Provide clear direction and strategic alignment on projects. Set and maintain high standards of messaging and creative excellence that drive innovation and elevate the agency’s content output.
• Mentor and empower teammates, fostering growth in writing, storytelling, and professional development. Support their journey while creating opportunities for your own thought leadership and influence in the industry.
• Offer constructive feedback that refines copy and encourages continuous improvement, enhancing team output.
• Promote collaboration, open communication, and idea-sharing within the team.
• Lead by example, demonstrating creative excellence, professionalism, and a commitment to fostering collaboration and growth.
• Advocate for and evolve internal brand messaging standards to ensure consistent, impactful creative output.
• Act as a steward of brand tone and voice, refining and evolving messaging to maintain consistency, impact, and resonance across all channels.

Strategy & planning- 20%

• Develop and champion messaging strategies that align with and exceed client objectives. Drive strategic thinking that transforms client visions into meaningful, high-impact narratives.
• Engage with clients to refine and elevate their brand voice and messaging through strategic input and thought leadership.
• Ensure all copy outputs align with brand goals, differentiating and elevating client presence in the market.
• Support and lead new business pitches, providing innovative copy solutions and strategic insight to expand client relationships.
• Utilize data and audience insights to inform and optimize messaging strategies, ensuring relevance and measurable impact.

Create & write- 30%  

• Lead the development of innovative, high-impact concepts and copy that drive brand storytelling and meaningful change.
• Craft compelling brand narratives and messaging strategies across diverse media and channels.
• Provide copy direction to ensure messaging consistency, brand integrity, and creative differentiation.
• Oversee the writing process, addressing creative challenges to deliver exceptional content that exceeds client expectations.
• Drive the evolution and enhancement of brand voices, strengthening market impact and resonance.
• Collaborate with strategists, art directors, designers, and marketing teams to create cohesive, impactful campaigns.
• Adapt messaging strategies and content across various media channels, ensuring relevance, resonance, and impact.

Quality assurance- 25%

• Ensure copy consistency, adherence to brand guidelines, and flawless execution across all content.
• Deliver constructive feedback to foster an iterative and collaborative writing process, driving continuous improvement and excellence.
• Champion the integrity of all written deliverables, maintaining the highest standards and reinforcing Antenna’s distinct brand voice.

Client experience- 5% 

• Build trust and long-term relationships with clients through strategic communication and collaborative engagement.
• Present messaging solutions with clarity, passion, and a focus on strategic impact, illustrating their value to client goals.
• Anticipate and proactively address client needs, fostering strong, meaningful relationships.

Efficiency- 5% 

• Identify and implement opportunities to streamline content workflows, enhance productivity, and leverage new tools or processes.
• Facilitate cross-functional collaboration to ensure seamless content creation and delivery.
• Promote a culture of continuous improvement, innovation, and learning within the writing team.

Qualifications

Creative

• 8+ years shaping brand narratives through big ideas, with 2+ years leading creative teams in an agency setting.
• Builds brand and campaign platforms that push boundaries and leave lasting marks.
• Master of copy, messaging strategy, voice development, and positioning—especially for brands driving consequential change.
• Balances big-picture vision with storytelling that’s sharp, strategic, and undeniable.
• Understands the power of earned media creative, crafting ideas that fuel conversation, headlines, and cultural relevance.

Leadership

• Cultivates a space where moonshot thinking thrives and strong ideas get stronger.
• Leads with empathy and conviction, guiding teams to work that moves industries forward.
• Collaborates with strategists, designers, domain experts, and marketers to create seamless, high-impact creative.

Craft

• Obsesses over detail—from brand voice precision to copy that lands with weight and intention.
• Sets and upholds messaging standards that elevate brands and challenge expectations.
• Distills complex ideas into tangible, clear, and unforgettable storytelling.
• Understands UX writing as an extension of brand voice, ensuring digital experiences are intuitive, engaging, and conversion-driven.
• Backed by an extensive portfolio of exceptional work.

Client experience

• Transforms client ambition into messaging that defines, differentiates, and demands attention.
• Presents ideas with clarity and conviction, earning trust through the strength of the work.
• Possesses a flare for pitch theatre.

Agility

• Pushes storytelling forward with fresh techniques, new platforms, and cultural relevance.
• Constantly exploring, evolving, and redefining brand expression.

Kickers on the side

• Deep understanding of sustainability, climate action, and purpose-driven branding.
• Comfortable—if not excited—about integrating AI into creative workflows.
• Someone who believes good is never good enough.